Trees give us life. One of the easier lessons to digest during our early years in school. As of right now it seems that many have forgotten the value of this simple sentence with a rise in deforestation over the past few years. Sadly the world has lost 16 million hectares of Old-Growth Forest since 2022, an area signifcantly larger than Cuba! There has been a ton of companies that have planted trees before to help with this issue. However, very few have planted a "Candle Forest".
The Modern History Of 🌳 Planting
For multiple years corporations and governments around the world have launched massive tree-planting projects, however up till now tracking how effective these programs have been has been a big issue. (source)
By the early 2000's retail industry pioneers like TOMS Shoes paved the way for the "One for One" model, where a product purchase triggered a charitable donation, sometimes including tree planting which led to our "Candle Forest" idea.
As the years stretched on, more online and in-person shops started to focus on their sustainability goals and their environmental impact and so tree planting increased. Notably, companies such as Tentree, have answered the demand sustainable shoppers have posed by planting new trees from new orders with Tree Nation, a platform dedicated to planting trees to offset the CO2 used by businesses using their platform. Our Candle Forest is of the same thought process.
Candle Forest: Candles Cartel Partners With The Good API
Along our journey we have consistently chosen a future-sighted path. From our inception, mental health and the surrounding social environment breathed life into the candles we create. Our physical environment directly connects with our social environment and as such we wanted to focus on helping both simultaneously. "Sprout" by The Good API has planted over +2 Million trees since their inception in late 2021.
Our focus on sustainability translated into a Candle Forest project for us and how we know it can be accomplished is due to something called a "Tree Ledger" which tracks month to month tree planting pojects year over year open to all to view. That is part of the reason we went with The Good API. Other reasons are:
Accessibility: Any Shopify store like ours can download the Sprout App. The Candle Forest became a a real movement because of this.
Transparency: Please click here to see the Tree Ledger! It's amazing to see the impact this has had on reforestation in places like Indonesia which is on a mission to plant 25 million trees by the end of 2025.
Cost Effectiveness: It costs $ 0.43 USD off every order to plant 1 tree which is amazing price. This is possible due to the Eden Reforestation Project with a special thanks to Bryan Adkins for getting it started.
Social Responsiblity: By offsetting our own CO2 and emissions produced with The Good API, we stand proudly championing the message of sustainability for all who enjoy our candles. Please know that you are also positively effecting the environment around you with every candle.
The "Green" Road Map For Candles Cartel
We have a mission to plant 100 trees by the end of 2025 and I would like for you to hold us accountable! As of the writing of this blog we haven't planted any yet however will change very soon with us being in November 2024. That being said check out our Dashboard below at anytime to see our progress:
Have questions about our "Candle Forest" that weren't answered here? Have a suggestion for our next video? Reach out and email me at akeem@candlescartel.com :)
Check out Our New YouTube Channel Here!! We are releasing shorts right now and will be coming out with a podcast soon. It's definitely a vibe.
Just Light it! - Candles Cartel supports all Canadians, Americans and all throughout the world striving for Mental Health, Mental Clarity and Stress Relief through our candles and communication.
🙏🏿 TY for reading
